Usability analysis and redesign of the Postal Service website
A tool to find USPS Locations on USPS.com (or send directions) and hours of operation.
Online Postal Store - Order stamps, shipping supplies, and unique items only available from the United States Postal Service.
Customer Experience & Continuous Improvement of the digital storefront for USPS®
USPS.com is the digital storefront for United States Postal Service®
The site is an important and ever-growing part of the daily USPS® delivery system
24-hour access to USPS® products and services
Reduces burden on Post Office™ Locations and Operations
Provides USPS® with opportunities to gain competitive advantages, drives revenue, and improves overall CX
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USPS.com went live in the fall of 1997. It was an ecommerce site from day one.
Audience: the American public (residential consumers), small and medium businesses, as well as foreign shippers.
Constantly evolving, Always adding new content and functionality to provide essential services to customers.
USPS.com went live in the fall of 1997. It was an ecommerce site from day one.
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Almost all site metrics saw significant impacts
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Digital Style Guide (DSG) and UX Heuristics help ensure a consistent CX
Heuristic provide a language of critiquee and simplify reviews
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The larger USPS® Digital Brand Marketing USPS.com team is made up of 10 domain-specific teams that work together seamlessly: